
Expanding into Overseas Markets
The global market for products is huge. The estimated US population is 331.2 million, with 101 million of those consumer having Amazon Prime memberships. As large as those numbers are this is only a fraction of the potential global market. With an estimated 323 million people in the 5 main Amazon Marketplaces in the European Union (Germany, France, United Kingdom, Italy and Spain) there is a tremendous opportunity increase sales and expand your brand into new marketplaces.
If you are considering expanding into international marketplaces then it's important to put together an expansion plan. Brands are often unaware of the vast opportunity the EU Amazon Marketplace would represent for their brand. Many US brand have little to no experience selling in International Marketplaces.
Barriers to Entry
Let’s take Amazon.co.uk as an example, barriers to entry could include:
Very little knowledge of how the European Union works,
The added expense of exporting goods,
The difficulty of setting up sales teams and distribution centers
inventory management
Many brands perceive the whole process of as being extremely complicated and that it requires a certain level of mastery of Amazon’s EU platform. Additionally, Amazon requires your company have a presence and it’s banking be based in the EU in order to utilize Amazon Fulfillment Centers (FBA) and reap the benefits of Amazon Prime. There are also any number of European Union accounting protocols and strict VAT regulations that you must abide by.
By working with a professional third-party seller like Principle Products LLC, your brand can avoid the complexities and administrative burdens associated with selling products overseas.
We eliminate many of the challenges associated with international logistics such as dealing with VAT issues, warehouses and freight forwarders. We are experts at expanding your company into international marketplaces while helping to grow your business and your bottom line.